Raithel, Sascha, Sarstedt, Marko, Scharf, Sebastian, Schwaiger, Manfred. Springer; 2012. On the value relevance of customer satisfaction. Multiple drivers and multiple markets.
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Sarstedt, Marko, Ringle, Christian M., Raithel, Sascha, Gudergan, Siegfried P.. National Recreation and Park Association; 2014. In pursuit of understanding what drives fan satisfaction.