Social media discussion forums, home country and immigrant consumer acculturation: the case of Iranian immigrants in Australia
- Creator: Sepehr, Sorush , Carlson, Jamie , Rosenberger III, Philip , Pandit, Ameet
- Resource Type: journal article
- Date: 2023
Managing web site performance taking account of the contingency role of branding in multi-channel retailing
- Creator: Carlson, Jamie , O'Cass, Aron
- Resource Type: journal article
- Date: 2011
Phonetic symbolism and children's brand name preferences
- Creator: Baxter, Stacey , Lowrey, Tina
- Resource Type: journal article
- Date: 2011